About
Human first. Executive second.
I write from the field, not from theory. Here is the field.
I’ve sat in the hard meetings, owned the number and fixed systems that looked fine on paper and broke the minute real people used them.
I’ve led national sales engineering teams supporting nearly 200 account executives across four U.S. regions, and I’ve been accountable for more than $50 million in managed IT revenue. Over my career I’ve led organizations of up to 200 engineers.
Before any of that, I coached football for fifteen years, the last few as a head coach. That is where I learned the thing I still believe most: talent doesn’t win on its own. A clear play, run with discipline by people who trust each other, does.
The same is true of AI. The tool rarely fails first. Ownership, process and the operating model fail first, and the tool just exposes the gap faster. Most of what I write is about closing that gap.
I also build. I work hands-on with AI, automation and agentic workflows, because I don’t think you can lead a change you’ve never touched.
Credentials
- M.Ed., Ball State University
- M.S. Information Systems, University of Phoenix
- B.A., University of the Pacific
- AI Fluency, Anthropic Academy
On the workbench
What I’m working on now.
I don’t think you can lead a change you’ve never touched. These are the builds on my desk right now.
01 / 05
Music creation with AI
Writing and producing songs with AI in the loop, to learn where the tools help and where taste still has to lead.
02 / 05
MVP apps for faster go-to-market
Building working apps fast, so a business can put an offer in front of customers before it funds a full build.
03 / 05
Agent teams
Designing groups of AI agents with clear roles, handoffs and review gates. Run like a staff, not a single prompt.
04 / 05
Local LLMs for private use
Running models on hardware you control, so sensitive work stays in the building.
05 / 05
New security baselines
Resetting the minimum standard for access, data and AI use now that every employee has a model within reach.
The path
Where I’ve been
- National Technology StrategistNATIONAL MANAGED TECHNOLOGY PLATFORM
Owned managed services revenue actions for the national team. Led 23 sales engineers supporting 198 account executives across four regions.
- VP, Sales Engineering and ConsultingNATIONAL MANAGED TECHNOLOGY PLATFORM
Built the sales engineering function and the scoping, renewal and enablement systems behind it.
- VP, Managed ServicesNATIONAL MANAGED TECHNOLOGY PLATFORM / 2024
Came in to run managed services for a platform built from more than thirty acquisitions.
- Head Football Coach15 YEARS ON THE SIDELINE
Playbooks, preparation and coaching people, not controlling them.
Bylines
Published in
Next play
Running the same broken play again?
If AI, sales execution or the operating model underneath it keeps stalling, tell me what is happening. I will tell you where I would start.